The Alfred Sangster Auditorium at the University of Technology (UTech) will come alive today and tomorrow as over 120 ripped men and toned bikini fitness women will be parading on stage competing in 15 categories in this year’s National Championships and Fitness Expo.
The championship is the only national bodybuilding show in Jamaica.
Supligen has returned as the title sponsor for the event for the fourth year running and promises to boost up the expectations of its patrons in both the look and feel of the event. Leading up to the event, the energy drink for active and demanding lifestyles made their rounds on numerous outside broadcasts with Nationwide News Network’s Miss Kitty Live in Montego Bay, Ocho Rios and then culminating on Tuesday in the heart of downtown Kingston.
Group Marketing Manager Matthew Samuda said that Supligen’s commitment to JABBFA and bodybuilding as a whole goes far beyond its partnership now in the fourth year. Supligen is committed to health and wellness not only in Jamaica but in the Caribbean as a whole.
“We are fully committed to promoting the development of a healthy lifestyle. JABBFA does a wonderful job in spreading that message and we are behind them on that,” Samuda said.
A new category has been added to both the male and female section of the competition this year. The new categories this year are Light Heavy for the males and Fitness Diva for female competitors over 40 years old.
Last year the competition received a record number of over 89 participants (63 males and 26 females) competing out of 29 gyms and 10 parishes in Jamaica.
This year JABBFA has returned with the Fitness Expo that will showcase complimentary events over the course of the two days and will be conducted by various gyms. It will feature more than 20 booths of the latest in sports equipment, apparel and nutrition and a stage that hosts unique, non-stop competitions and entertainment. Other highlights include strongman competitions, aerobics demonstrations and arm-wrestling.
Supligen has increased its value in sponsorship and will this year provide winners with a variety of prizes. They are remaining silent about the deal, however.
Pre-judging will commence at 6:00 pm today at the Alfred Sangster Auditorium. The finals for the championship will take place tomorrow evening starting at 6:30 pm at the Alfred Sangster Auditorium.
The championships will welcome more than 2,000 patrons. General Admission is $2,000. VIP $4,000. Season tickets for both days cost $3,000.